Friday, August 30, 2013

Anatoly Lysenko: I do not want to talk about money - the Russian newspaper

Perhaps no TV this summer has caused so much talk as Russian Public Television (OTP). A statement by its Director General Anatoly Lysenko, that due to lack of funding broadcasting – in jeopardy, the situation around the individual programs, indignant letters that the channel can not be found, therefore, see …

Before the new TV season columnist “RG” looked into the territory of the Ostankino OTP. And what was my surprise when, instead of the tiny room where the TV is, as they say, “on my knees,” I saw svezheotremontirovannye cabinets and hardware, a new studio with a cute young master, spacious newsroom … Anatoly Lysenko – literally and figuratively – in the new chair in his office still smelling of paint. CEO behind his back – a number of paintings. At the center – illustrated book. And on one of those on the right – the microphone held close to the mouth under water … fish.

Anatoly, for me, your new interiors – a surprise. On the one hand say that there are no funds on the other – what I see is not inferior to any modern television.

Anatoly Lysenko: is characterized, above all, funding. Good technique, hardware – in fact, it went on all the funds that have been allocated credit. In the new premises until spacious. But when I considered how many people will sit in them …

And how much?

Anatoly Lysenko: Man 450.

When we were in the “RG” press conference on the first 100 hours of ether, then how many employees did you have?

Anatoly Lysenko: 120. Now three times. We did not gain as much. The technique requires maintenance. And since we have incorporated the use of technology about 20-24 hours a day, for morning, afternoon and evening thereof, for each post needs people. And when all come here to be a bit crowded.


will close or not?

That is, public television, as many have said this summer, will not close?

Anatoly Lysenko: There were many people who even before the start of our work actively been told that we need to close. Now, I got into the internet, read what people wrote …

Wait a minute, you did not used a computer before.

Anatoly Lysenko: We have to learn, what can you do. For nearly 55 years in television, I’ve never encountered so many evil.

swear, mainly because of boredom.

Anatoly Lysenko: The pinnacle was the statement of a comrade, whom I thought was a decent man, “Anatoly, think about your obituary.” At my age, to speak of the obituary tactless. But this is not a criticism, but rudeness. Scolded us for two things. First – we have not met the expectations that the OTP – it will be a TV “Down!” What we will call people to the area and so on. If we go out regularly with a portrait of Navalny in the corner, then it would be considered that we – Public Television.

said that you were invited to air opposition, including Navalny. But they are – do not go.

Anatoly Lysenko: We’ve had stories, and Navalny – too. How to invite people who are engaged in opposition issues, and continue to invite. Someone is coming, and someone – no. I understand why many refuse. I’m quite worked in this world and I know these people standing on the so-called student-democratic positions. So one can hardly accuse me of conservatism and a desire to return to the past. But many people do not come for a simple reason. As one told me my esteemed man, a good journalist and an outspoken member of the opposition: “You know, if we go to you, it means that we are open all the way. And how are we going to criticize then?” For me there is, say, the ability to call on Udaltsov. I know too well the history of our country, to understand what it ends, as called for Udaltsov.

And the second thing for which you criticize?

Anatoly Lysenko: You said it yourself: for boredom. Although now many are telling us, “Thank you.” Let’s face it. People are used to television action. By scandal and television exposure. And it’s not just TV. If there is no material on 3-4 divorces, the number and kind of went in vain. It’s our fault. We have brought up! People wait or entertainment or a good juicy scandal. Suddenly, the air is just a story about life …

I remember, there were accusations and that when the whole country is discussing important news, public television is about something else.

Anatoly Lysenko: First, we have time to show not all. We do not have a corset. We use materials of local studios. Our guys do not have time to check out. At present, on the hundredth day of work, we are still here – from the new premises – did not we prophesy.


Kitchen Public Television

Let us recall that the summer you prophesied in the test mode.

Anatoly Lysenko: And so it is. Right now we are moving.

And from the first of September …

Anatoly Lysenko: tightened. I think that by September 19 will finish moving. Until today, we have worked in five places. The “Truth” in one place, “The Social Network” – in other information – in the third, Gosha Kutsenko and their team – in the fourth.

After 19 September, the bulk of the program will be published here. And we can no longer say that it is – the test mode. We develop a new technique. We have to spend some money on something to teach people to operate it. I had to spend extra money on shipping and order new scenery.

Anatoly, is now on television need the money at the scenery? Now for the lead put the screen where you can show anything.

Anatoly Lysenko: Yes. But, oddly enough, in order to hang the screen, you need to go through a number of approvals, gather as many documents ranging from firefighters and others. We drove into someone’s house. It’s not ours. We continue to rent space at the television station, which we are very grateful, because it is a large part of the kitchen and household stores gave public television.

That is, you can directly talk about the cuisine of the Public Television?

Anatoly Lysenko: Yes, look, half of our rooms have no windows.

OTR has gone to the base. Technical

Let’s all the same answer to a question about funding. You once told me that when the head of the Russian television, at some point, came out and told all of the media that the stop work because there is no money. The task was to draw the attention of the authorities what happened. As I understand it now, in the case of Public TV, you repeat yourself?

Anatoly Lysenko: Maybe. I’ll be honest – I do not even want to talk about money. I’m tired of the fact that the phone rings constantly, and different people have asked, “How much money was given to you?” “And what are you going to spend them?” In any edition, including yours, if you go to the accounting department, “the Russian newspaper” and ask to be told details of the funding, allocation of state funds and their expenditure – I think that would be sent away.

But you yourself say that the OTP is not enough funding.

Anatoly Lysenko: Yes. We once said and this is the end. More to say on this topic will not. If the state and the founders believe that it is enough, so be it. We did not have enough money for one reason – they went to the technical base. Now the base is. And we think how to keep within the allocated funds. We will try. Yes, I would like to have more vivid gear, to buy more expensive products. We’re largely confine ourselves, we can not do this or that program. If you see something on the table I do not lie development programs, what would I have dreamed, and the calculations and accounting reports.

However, I have you on the table and see also programming schedule.

Anatoly Lysenko: Based on it, we have been doing financial calculations.

And that donations? Here’s Michael Seslavinskiy – 100,000 rubles – personal funds gave OTP.

Anatoly Lysenko: I am very grateful to Michael Seslavinskaya. Mikhail Fedotov, Communications Minister Nikolai Nikiforov – he was the first, as soon as we went on the air, I called his deputy Alexei Volin, and said that the minister has translated us money. Translate. Some more, some – not. But I have always said that donations be impossible. This year we have started to work, when all funds have been distributed. The next year, we expect that there will be advertising and sponsorship.


Sheremet tell “the truth”

transition to the program grid. What has happened to Andrei Norkin – talk show “The Truth”? Why did he leave?

Anatoly Lysenko: Nothing. We initially agreed that it will combine – to lead the program “The Truth” and we have to work to “Kommersant FM”. There have been some complaints to him on rhythm management, training gear. But this – the usual story. Norkin leads on a daily radio transmission. We agreed on Saturday and Sunday esters. Combining became impossible. In the new studio, we can not adapt to it. Norkina replaced. Now we will have the young guys. I am very pleased with them – shameless good team. And the program “The Truth” will be the new leader – Pavel Sheremet. Journalist no less famous than Norkin, with active citizenship. He has recorded several gears. I think that we will continue to cooperate Norkino, any suggestions – do not want to lose him. There were plans to attract other well-known leaders, but still can not – does not go for the money.

What with the program “The Social Network”? You have it turned out the most scandalous.

Anatoly Lysenko: The program lives. Once the transfer has been made. The guys have worked somewhere on the side, brought here the mounted program late and she did not read. The equipment – a capricious thing. Panic. We decided to put the replay, and the next day to broadcast the program, eliminating technical problems. The next day she went unchanged. But this was the first row.

The second came after the famous divorce. Was this stebny syuzhetik, which said that Putin is now posted a photograph of her bare-chested macho and girls all rush to it. I said: divorce, no matter who was bred, it is always a tragedy for the people. Maybe I – conservative people. Especially, if at least some books to read. From books and interviews of friends from Germany it was clear that for Lyudmila Putin public life – a mortal anguish. And I can understand it, because being the president’s wife – this is for 18-year-old girls and the “Barbie” with Rublevki think, “Oh!” And this is – hard work. Putin’s character, as I understand it, the man is quite vicious. I watch as she took care of his daughters from the attention of the press. And I can only take my hat off to her. She – well done. Do not let her frenzied crowd, shouting, “Let the details!” in his family. He said the plot to remove the a ir. And suddenly … These leading offended! They have applied! The first of July as the time they ended the contract period. And I said I did not want them to work here. I do not understand the removal of dirty linen in public – it’s called “Everything on sale!”.


Telekritika “on his knees”

right in front of your desk is a poster “television critic does not sleep!”

Anatoly Lysenko: Did you notice that it depicts a shark swallowed lens? There Telekritika, to whom I am very respectful attitude. I understand that they need to find something – he led for so many years telekolonku. But when I say, as an alternative, they say, is what makes Tatyana Lazareva and Michael Schatz – this is public television … I must say – I really like both. By the way, we offered to Tatyana – and I and my deputy, Alexander Ponomarev – come to us to lead the program. But “the voice was wasted.” I looked at their “Television at the knees.” This is something like passing “Jolly Fellows” that when you have done with the team Knyshev. Such hooliganism early KVN. Nice, nice, yet Home Video.

I can say only one thing. If we oppose, and to make such findings, that this is – public television, and it is – no, there is a TV “on my knees”, and there Telekritika “on my knees.” And Telekritika “on his knees” still should not be so replicated.


Changing Channels

As you watched all this time?

Anatoly Lysenko: We watched us very much. We lost a lot of viewers, and still do not find, because of the complexity of view.

We Received a call from many regions in this regard.

Anatoly Lysenko: A, and we write letters, and send the telegram. “I’ve got you on the 25th channel, a 33-m, 115-m.” A friend asks: “Where do I look?” I say, “scour the channels.” He says, “I’ve got 718!”

But, as I understand it, a year later, this problem will be solved?

Anatoly Lysenko: Yes, when we go to the PPP platform, everything is fine. We have tried to ensure that each of the networks, which shows us, put the same channel number. But they also all have been distributed under the contracts. It is very much eats up our audience. We did it age. And older people find it difficult to search. Not everyone has a TV connected to the cable network. And sometimes the operators in the field are deceiving. We report such cases we call.

While on the other hand I can say that many send letters that come to us and watching. Something like something – no. Offers a huge amount.

But I remind you that we are the keystone for himself in the first place is not the ratings and content.

“Come on, quietly, let’s whisper …”

Pro content. That, apart from Sheremet, will be new for the coming season?

Anatoly Lysenko: While I fear to negotiate. I led them – with many reputable and well-known people. But I can not say, well, come – to work, but we are willing to pay a little. And, unfortunately, all the rumors – yes, that’s their closed, yes, they are not wanted – also play a big role. And in sponsorship and everything else.

Right now we change the content of the information – we will have comments that are missing. I hope to expand the geography of a little news. Many letters come – people want advice. Not as much as it gives Gennady Malakhov. And as housing, education, health.

Strangely, now almost all federal channels make a bet on it – on health care, education, public services.

Anatoly Lysenko: It seems that there must be another character transmissions. I watch the program on medicine – have some relevance to this. For example, Elena Malyshev makes circus show on the topic of health care, and not inferior Polunin. Our audience is more serious. So we are thinking about a program called for itself “Open Door,” “Land of the Soviets.” We now begin a series of gears – broadcast from the State Duma. Who makes the law, why is it discussed …

You will have purchased any transfer or education – both on the channel “Culture”? Here’s Channel Five raised their ratings largely due to the fact that they started showing movies and TV series that took place on the First Channel.

Anatoly Lysenko: I can boast of our film screenings. Yes, we have no militants and blockbusters. But recently we have been Saturday and Sunday with Leo Tolstoy. From “Sunday” to “Kreutzer Sonata.” We went Tarkovsky. I am grateful to Karen Shakhnazarov for help – we’re the best, reference movies. And we want to increase this section.

first of September is a film that I wanted to show – “First Grader.” Interview with Natalia Zaschipinoy and talking with different people, as they were first graders. What do they expect from the school and the institute. Why is September 1 – a celebration of the new? We wondered how many today is to send a child to school. The whole day will be devoted to these conversations.

We talk about the periphery. On the “Social networks dock” were superb documentaries. And touching, and informative, and tragic. One of them is dedicated to Khanty-Mansiysk. Just as the “come” oil rigs.

excellent transfer, which we do with Nikolai Alexandrov – a story about the new books. Perhaps we will expand it. There is one curious woman – leading. Sergei can someone like, but some do not, but he talks about the cultural life of the province! Here we spectator wrote: Why in your newscast of “Night at the Museum” instead of Pushkin and the Tretyakov you show some Nizhny Novgorod museum? But if it was once in a life in the Nizhny Novgorod museum! It is more interesting to us.

new talk show does not plan to run?

Anatoly Lysenko: As long as we have enough of “Truth.” There are several developments. But so far we only have two small studios, and we can not just technically. But are the ideas, argue … Many of the attacks on the transfer of “The Social Network.” And it was for that!

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