As 86% moved to the TV. What is the secret and where the limits of Russian propaganda – Channel RAIN (Register)

Medvedev: This “round table” on TV Rain, and I want to start with the memories of the beautiful Italian communist writer, storyteller Gianni Rodari, who has such a tale, probably all remember her He called it “the Jeep in the TV.” It is about the Italian boy named Jeep, and his brother flip watching television. And suddenly Jeep some unknown force is drawn into the TV and begins its life inside the TV. And, actually, this whole story of his attempt to get out of there, and finally, it is possible. And you know, looking at what’s going on with our country, with our social consciousness, it seems to me that our whole country, a large part of Russia, at least 86% of it, and then all of 90%, moved like a boy Jip live TV.

And certainly lives there our power, in fact, live there the Kremlin – in some completely fictional reality where there Bandera, where there ukrofashisty, where there are terrible Turkish imperialists and Now even our enemies in Montenegro. And this incredible power of reality television, television picture and it is actually some kind of mystical power over the population of Russia – this is what made us today, in fact, to get together and talk about what is the secret here is that the Crimea, postkrymskogo syndrome of social consciousness the secret of Putin’s propaganda.

In fact, all somehow, to this theme have something to do. Dmitry wrote here dystopia where people too fully indoctrinated – “Metro 2035″. Masha, by the way, you have recently in the first issue of “Counterpoint” published an article by Kirill Rogov is very interesting – about the Crimean syndrome.

Lipman: Yes, I highly recommend to all.

Medvedev: So all I recommend. You know, I want to first of all ask Lev Dmitrievich, can you. Are you surprised here this instant customization of mass consciousness? How to me now with Turkey, most impressed. Well, the Americans – I mean, America. There’s still a movie Balabanov see America – kind of like the enemy. But Turkey? It would seem that went all flew, no one on the Turks did not keep the word blessing. And then during the day it switches here is mass consciousness – and everything, I’m sorry, just throwing a pack of dogs on Turkey. How does it work?

Gudkov: How? It is surprising how normal every human being, even though we have known this phenomenon and described, “Levada” has described it. We are dealing after all with a particular promotion in a particular society, not merely repressive, and tending toward totalitarianism, that is, the closed system of institutions. Therefore, promotion is very interesting in this sense, as a mechanism. It switches registers the existence of a quiet, everyday, where some problems, and the level of discussion – it is the scale of the human eye. They care about people’s prices, corruption and crime.

Medvedev: That is, everyday?

Gudkov: Normally, I would I said it. There are important scale and nature of the problems themselves set. And the first person, addressing the audience, said: “I am the same as you. I’m from the same gate “and so on. And propaganda takes and switches the register translating all events in a symbolic plan.