Thursday, September 26, 2013

News Digest TV market: 1 - September 15 - proIT - the world of IT technology

September 11 National Council agreed on a draft decree “On liquidation of the Interagency Council on the coordination of the implementation of measures to introduce digital broadcasting”, prepared by the State Service special communication and information protection. The draft resolution proposes to eliminate it due to the inconvenience of existence. Interagency Council on the coordination of the implementation of measures to introduce digital broadcasting was established in November 2009, it was headed by First Deputy Prime Minister Oleksandr Turchynov. One of the real reasons for this step, experts called Active current head of the Council, deputy Mykola Tomenko, in particular, his criticism of the digitization program broadcasting.

September 13 at the International Forum “Digital broadcasting in Ukraine,” the presentation of the study “Public awareness about the transition to digital television.” According to the study, the type of digital signal reception is essential for 29.3% of the respondents, while still using the analog 70.7% of respondents, digital broadcasting is essential for 5.7% of the respondents. As noted in the forum, an information campaign about the transition to digital television can be considered perhaps the most ambitious in recent years. The effectiveness of the advertising campaign is ambiguous: the awareness of the 87% figure the effect of the purchase and use (Buying & Using) was only 3%, the 4% of users are dissatisfied with the quality of the received signal, and 12.9% of the respondents indicated that they have no Some TV channels are promised.

Sept. 3 has learned that the negotiations ended in failure satellite platform “Lybyd TV” with the Inter Media Group («Inter”, “HTH”, “K1″, “K2″, “Enter -Film “,” Mega »,« MTV Ukraine “,” Pixel “) for inclusion of TV channels in your TV package. « We are not interested », – commented the newspaper “Capital” general producer of “Inter” Yegor Benkendorf.

State Intellectual Property Service (SIPS) in conjunction with the Security Service of Ukraine began testing TV providers in Kiev. One of the first came to the attention of the authorities the company “Lanet.” According to the newspaper “Capital” company representatives, they were required to sign a memorandum about the absence of direct contracts with the owners of their works. According to the SIPS, the SBU has initiated test “Lanet” on the treatment of the two organizations for collective management of copyright.

One of the largest Russian media holding “Media Group Ukraine” (MSU) demanded that the cable providers to stop broadcasting unadapted (can not be distributed in Ukraine) Russian TV channels, including TNT, STS, Ren TV, “First”, “Russia 1″ “Russia 2″, “NTV + Football”, “NTV + Football 2.” Its request the broadcaster explains the presence of his exclusive distribution rights in Ukraine, certain programs are broadcast on these channels. Among other things, it is a popular content such as products Comedy Club Production, football matches of the Champions League and Europa League UEFA. The main violators of the ban on broadcasting channels are not adapted small regional cable operators. According to experts, this step can lead to significant changes in the television market of Ukraine.

Distributor Russian television channel REN-TV – the company “Sonar” – reported the presence of her exclusive rights to the use of television REN_TV, and therefore declared the illegality of the requirements TRK “Ukraine” on the closure of the relay REN-TV in Ukraine. According to the “Sonar”, REN TV does not confer TRK “Ukraine” the right to prohibit the territory of Ukraine relaying television channel.

Children’s Television Plyusplyus (part of 1 +1) for the year was able to work to achieve a 1% share of advertising sales. His competitors QTV (television crew StarLightMedia) and Pixel (Inter Group) for the same audience took 0.7% and 0.6%, respectively. For a long time in Ukraine there was no air children’s channel. But last year, just two of the largest media group opened their own children’s channels.

September 12 became known that video service oll.tv (included in the “Media Group Ukraine” Rinat Akhmetov) prepared to launch a television service partner networks in 25 internet service providers. These include the company’s “Will», Vega and “Ukrtelecom”, whose total subscriber base in the first six months of 2013 amounts to more than 2.2 million users.

Group “Triolan” has decided to offer subscribers own TV platform able to pay interest to their channels one by one. Identified a list of more than 40 channels, the cost of the subscription for which is from 2 to 8 USD per month. It is possible to subscribe for one day. Furthermore, the channels can be combined in topical package.

VOLIA announced the results of the study thematic preferences of their subscribers, conducted in the second quarter of 2013. The most popular non-fiction are recognized channels (76%), movies (71%) and news channels (59%). Sport and entertainment scored 44% and 33%, respectively.

company Time Warner Cable released the first application for the Xbox 360 console produced by Microsoft, which allows cable operators to offer owners of the video game, is a subscriber to the company’s services, it offers the ability to view channels. Subscribers Xbox Live Gold, living in the U.S. and having a subscription to the package of TWC, will have access to TV channels, the total number of which is three hundred.

Chinese search engine Baidu entered the Chinese market of smart TV with the model, which integrates own video portal company – iQiyi. Smart TV has been set up with the participation of the Chinese electronics manufacturer TCL. It runs on Android 4.2 operating system and allows users to watch movies and TV shows, in greater numbers contained on the video site iQiyi. The first version of the smart TV is worth 4,567 yuan (741 U.S. dollars). In this case, Baidu became the latest to date, the Chinese Internet company, which entered the market of smart TVs.

match between West Ham and Stoke City, which took place in the Premier League, became the first in the history of British television event broadcast live in resolving the UltraHD. The company BSkyB rented this game and broadcast it via satellite Eutelsat in his studio complex, located in West London. The company underlines that translation is not the beginning of regular broadcasting in 4Q.

Company Eutelsat and Samsung have agreed on cooperation, which aims to promotion of technology UltraHD. As part of this collaboration, the companies have launched UltraHD-channel on the satellite Eutelsat 10A. Broadcast channel covers the whole of Europe, enabling the company to use its signal Samsung to showcase the capabilities of its UltraHD-screens at trade shows, presentations, forums and in retail outlets. Earlier, another European operator SES in collaboration with companies Harmonic, Humax, Technicolor and German satellite provider Sky Deutschland has launched two test broadcasts UltraHD-TV channels in the new standard for video compression HEVC.

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