According to sources close to the deal, the operator MTS (« Mobile TeleSystems «) signed an agreement on the purchase of hybrid platform Ericsson to create a digital Television surcharge. This transaction cost them 400 million rubles .
Integrator platform to create a new hybrid television in 15 cities of Russia became the company « Envision » (Nvision). The company is controlled by AFC «system» , as well as MTS.
first part of the project will be implemented in the Moscow network JSC “Moscow City Telephone Network» . In the future, to the network will connect 160 cities in Russia, which has the MTS TV. Both companies Ericsson and MTS confirmed the deal in the media.
Vasil Latsanych , vice president of marketing at JSC “MTS”, said last year that the company will change MTS partner Pay TV SmartLabs and will bargain with Ericsson for the introduction of the new platform.
Top manager explains that before almost all subscribers were connected by technology ADSL , now comes the improvement of fixed network MTS.
new platform will enable a variety of standard cable network from MTS, which include IPTV in Moscow, DVB-C, OTT portal Stream , and mobile TV.
Dmitry Solodovnikov , Head of Media Relations, said that the new technology will open new vistas of development and attract users of MTS. This solution is expected to increase subscribers to pay-TV and increases in the use of advanced features of this mobile phone users. There will also be increased margins pay-TV packages, by reducing the cost of buying content to 30% by purchasing some wholesale distribution channels. In future, this will allow MTS to create a new plan, which will unite all TV services and other applications, such as telephony, broadband Internet, mobile communications.
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