Tuesday, February 2, 2016

70 percent watch TV every day Tatarstan – A.Zaripov – Tatar-inform

(Kazan, February 2, “Tatar-Inform”, Kristina Ivanova). The popularity of television in Tatarstan remains high – according to opinion polls, 70 percent of respondents watch TV daily. This was reported today the head of the Republican Agency for Press and Mass Communications Ayrat Zaripov at the extended board meeting of the agency on the results of work in 2015 and tasks for 2016.

«In spite of the increasing competition in the media market, television remains the leader in the struggle for the time and attention of the audience. According to surveys, the average time of TV viewing remained virtually unchanged compared with the 2014 year – the TV at least sometimes look almost all (99 percent), “- he said.

Zaripov said that due to the uncertainty of the prospects for the presence of regional TV channels in digital terrestrial television broadcasting point of growth is to focus on the local television network cable television and IPTV. According to him, currently the country’s population coverage of cable TV is nearly 53 percent.

Speaking of the development of radio, the speaker said that Tatarstan every day listening to the radio 27 percent of respondents.

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