Tuesday, December 24, 2013

The new platform Yes Go: TV, which is always with you. Report from the presentation - NEWSru.co.il

December 23 in Tel Aviv presented a new television platform Yes Go, which allows you to watch TV through tablets and mobile phones. Development, which was conducted in conjunction with Yes companies such as Cisco, TVinci etc., lasted three years and cost approximately 50 million shekels.

It is a fundamentally new method for Israeli television viewing. In the world today there are not many similar platforms – Sky Go, Verizon, DirecTV, TOMCAST. Connect to the new service will be 2.5 months – after testing.

program began with a presentation to reporters played out scenes from the new Israeli series “New York” with Oshri Cohen Yuval Scherf and Itay Turgeman, which caused a light attack of deja vu.

Character Oshri Cohen after a nervous phone call promptly disappeared, and then went into the hall “villain”, asked the audience, if they had seen his recent conversation. Among the audience there were “bad guys”, showing where he had fled a popular actor.

Then came on stage CEO Ron Eilon Yes, who argued that we are witnessing the real technological revolution: the increase in power tablets and smartphones, coupled with an increase in speed of the Internet has led to the fact that portable electronic devices jostle in the usual video viewing video – news, movies, documentaries. “We decided to bring home TV outside the walls,” – he said.

According

Eilon, Yes Go can be watched anywhere – it requires only the presence of the Internet, the program itself adapts to the bandwidth and graphics capabilities of the available device.

Navigator Yes, illuminated by touching the screen allows you to change the program, go to VOD, communicate with friends via Facebook and encourage them to those or other transfer. Yes Go remembers which show do you like, and can advise on what to see.

Initially, tablet and smartphone owners will be able to watch 50 channels – TV shows and movies Yes, children’s and non-fiction channels, sports, entertainment and historical transmission. In the Russian-language package until include “Rain,” “Our cinema” and “TV Club”.

Negotiations with other channels – and not only in Russian. Yes representatives are aware that the Israelis can not live without the news, so there is no doubt that the package will include both Israeli and foreign channels broadcasting news.

At this stage

Yes Go menu in Hebrew, but in the future, the developers promise and Russified version of the platform. Already, users can choose Russian dubbing and titles – both on your home TV.

The new platform will be integrated with the home prefix Yes, and this means in particular that started watching VOD ordered to transfer to your mobile phone, you will be able to watch it on TV – and vice versa. In this double pay for it do not have to.

According to Ron Eilon in the first months of use Yes Go will be free for subscribers VOD, and other clients of the service will cost 19.90 shekels a month. Ron assured reporters that this price will last “many months.” However, it can be assumed that further increases programming.

Each subscriber can register two mobile devices, but watch programs on both at the same time will be impossible. Another limitation – the power connection to the Internet. The so-called “unlimited” packages actually limited to 3.5 gigabytes per month. Yes representatives recognize that some feature films may completely deplete the limit, but the promise that the program will send a notice that he will soon come to an end, and recommend the use of Wi-Fi.

NEWSru.co.il Reporter asked: Do I have to be a subscriber Yes, to connect to the new platform? The Director General said that at this stage it will only be able to use the company’s customers.

Reporters also asked whether it is possible to save a video on your mobile device to view it later, as well as the ability to connect from abroad. These questions were answered in the negative, the cause of which – the broadcast rights.

The new platform will be available for personal computers PC and Apple, Internet Explorer 9 and above, Firefox, Google Chrome and Safari, the iPad 2 and up, Samsung Tab 2 and 3, Samsung Note, mobile phones iPhone 4 and above, Samsung Galaxy 2 and above. All devices equipped with Android 4 and above, will also be able to connect to the Yes Go. The developers promise to constantly expand this list.


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